Recommended Readings of the Week

Today, I am launching ‘Recommended Readings of the Week’ blog series. Each week I’ll be posting links to most relevant, interesting and insightful blog posts or those posts that simply touched me. I’ll try to avoid mainstream social media resources, unless I come across an absolute must-share piece. Hope you’ll enjoy this series and, as always, comments, ideas and constructive criticism are welcomed!

Stepping into the audiences’ mind…Audience-Centric – Bobby Rettew on why communicating a message to your audience is like ballroom dancing.

The Simpler Side of Social Media ROI – Deana Goldasich shares her personal experiences with ‘Return on Engagement’ (or ROE) using social media sites. Today, by the means of social media, people have the opportunity to connect with like-minded people, build meaningful relationships and leverage those relationships faster than ever.

How Social Media Can Help Organic SEO : 2 Case Studies – Learn the definition and mechanisms of organic SEO, find out how great content and solid social media strategy can help you boost your search engine ranking and get inspired by two insightful case studies.

Title Keywords – great short video from Phil Stone on how to pick your title keywords.